If there is one thing you can say about Hello Kitty, it’s that the evil feline doesn’t see anything as off limits when it comes to putting her face on it. One would assume that there are some places that she just wouldn’t want to venture, but that is obviously not the case as the Hello Kitty Doom flashlight mod so graphically illustrates:
It seems that the people at Sanrio actually do read this blog. I found the following email waiting for me this morning:
Hi Hello Kitty Hell,
I handle corporate communications for the Outblaze Group, which includes Sanrio Digital and Sanriotown. We were extremely disturbed to learn about the “when will you die” ad you reported at
We are grateful that we were able to learn about this problem from your blog, as we have never encountered this ad ourselves. The imagery and message are very disturbing and has absolutely no place on any Sanrio web site. We have attempted to track down the culprit, however our ad serving agency (Activ8) cannot find the appropriate record without some additional information. The matter is complicated by the fact that there is no identifiable brand or URL on the screenshot.
It would be most helpful if we could obtain some information from the person who sent you the ad (Amy). The clickthrough URL would help us a lot. Alternatively, if we can determine the date and time that the ad displayed, we can check our logs and try to find out who the advertiser is. If you could put me in touch with the person who submitted the screenshot to you, or if you could relay some questions to Amy for us, we can try get to the bottom of this.
Thanks very much for reporting this and for your assistance.
While it has long been established that all things Hello Kitty are bad, what sets the Hello Kitty fanatics apart is their desire to go beyond the typical and create Hello Kitty in ways that are just plain wrong: Hello Kitty tattoos and Hello Kitty guns being prime examples. One would think it would be safe to assume that things could not get any worse than these, but then they would not know the universal rule in Hello Kitty Hell — that things can always get worse. Thus the Hello Kitty fanatic thinks it’s a good idea to get a Hello Kitty assault rifle tattoo:
Despite what Hello Kitty fanatics will tell you, there is something sinister and creepy about Hello Kitty. All that sweetness and cuteness is so overwhelming that you know deep down in your heart that there has to be something completely evil hiding inside. While Sanrio does its best to keep the evil part of Hello Kitty hidden away, sometime she pops up to show her true colors: